Episode 066: Hope Is Not A Strategy

Here’s some advice on what to do when your business gets in trouble:

Hope is not a strategy.

Business is problem solving at the most basic level. When you break it down into every specific area of your business; sales, marketing, hiring, management;  every bit of the business is about problem solving and being solution focused.

When struggles pop up, and they will, it’s time to shift into a higher gear.  When this happens to me I identify the issue, see a path to a solution and then attack it.

As much as you don’t want to hear it, the fear you have in a crisis situation is actually a good thing. Instead of freezing and worrying about what people might think if you fail, push through and don’t stop.

Seems simple right?  Come on in, it’s time to do the work!

In this episode you’ll learn:

  • How to dominate a problem through relentlessness
  • How fear in a crisis situation is actually a good thing
  • A simple business mantra that works right now
  • An exercise to find the money you need in your life right now